ADfixer
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What is ADfixer?

ADfixer is a comprehensive Amazon advertising automation platform that streamlines PPC and DSP management across eight marketplaces. Trusted by over 1,000 brands and managing more than $500 million in ad spend, it delivers an average 42% reduction in ACoS and a 2.1x improvement in ROAS. The platform operates on a unique hourly bid optimization cycle, where every change is logged with a clear reason and can be undone in a single click. This ensures full transparency and control, eliminating the guesswork from campaign management.

Key features include the Optimizer, which makes an average of 247 moves per account dailyโ€”adjusting bids, shifting budgets, promoting keywords, and adding negative search terms. All decisions are driven by a CVR + margin model that prioritizes profit over clicks, incorporating product margins, fees, and real conversion data. Bids sync every two hours, adapting to real-time signals rather than relying on weekly bulk uploads. The system also learns from a 90-day rolling window, capturing seasonality, lifecycle trends, and competitive shocks for increasingly accurate performance.

ADfixer offers two service paths: Self-Service for in-house teams, priced by ad spend with no seat or setup fees, and Managed Service, where a senior operator handles daily strategy, bidding, and reporting. The platform includes a full audit log, allowing users to step through any decision and see the exact signal and threshold that triggered it. Use cases range from small brands looking to automate routine tasks to large enterprises seeking to scale efficiently across multiple marketplaces. Technical highlights include real-time data collection every two hours, analysis of 40+ signals per keyword, and seamless execution of bid, budget, and placement adjustments. With ADfixer, brands save over 20 hours per week while reducing wasted ad spend by 61%.

Who is it for?

Amazon sellers, PPC managers, e, commerce brands, advertising agencies, in, house marketing teams, DSP advertisers

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