What is Simple Analytics?
Simple Analytics is a privacy-first Google Analytics alternative that is 100% GDPR compliant. It solves the consent analytics gap by capturing data from all visitors, including those who reject cookies or use ad-blockers. Traditional analytics tools only track users who accept tracking, leaving 20-60% of traffic invisible. Simple Analytics works without cookies or personal data, eliminating the need for consent banners while still providing accurate website insights.
Key features include: no cookies, no personal data collection, and no consent banners required. This means you can track every visit, including sessions from users who would otherwise be blocked. The tool captures 100% of traffic, giving you a complete picture of your website performance. It integrates easily with existing setups and can be used alongside Google Analytics to fill in the gaps.
Benefits include full GDPR compliance out of the box, increased data accuracy, and simplified privacy management. Teams use Simple Analytics to gain clear insights without compromising user privacy. It's trusted by agencies, enterprise teams, and white-label partners for its ease of use and robust data collection.
Use cases include: capturing traffic from privacy-conscious users, understanding true conversion rates, and providing accurate reports to stakeholders. Technical details: Simple Analytics uses a lightweight script that does not store any personal information. It relies on aggregated data and privacy-preserving techniques to deliver insights. Setup takes minutes with no sales calls required. For custom plans, pricing is available on request.
Simple Analytics is ideal for anyone who wants ethical analytics without sacrificing data quality. It's a focused web analytics solution that respects user privacy while delivering actionable data.
Use Cases
Key Features
no cookies no personal data no consent banners captures all traffic GDPR compliant privacy first analytics accurate website insights easy integration works with ad blockers fills analytics gapsWho is it for?
website owners, digital marketers, privacy, conscious businesses, agencies, enterprise teams, white, label partners
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